April 4, 2008

Iron Ring Premiere Rating Followup

More details have emerged on the rating for Iron Ring's premiere on BET on March 18. According to the Wrestling Observer Newsletter, the debut drew a 0.87 rating (981,000) viewers, 14% above what BET had been doing in that time slot. The audience wasn't the typical MMA audience, with men only accounting for 48% of viewers as opposed to the usual 70%. The average viewer was 24 years old.