February 12, 2008

Initial UFC 80 Pay-per-view Estimate

Dave Meltzer reports that the initial pay-per-view estimate for UFC 80 is 225,000 buys. In 2007, only UFC 72, another tape delayed international event featuring a relatively weak lineup, fared worse.

As MMAPayout.com wrote leading into the show, running ever more frequent pay-per-views, at ever increasing price points, with shallower lineups and less star power does not seem to be a recipe for success.